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Javo in the News JAVO BEVERAGE LAUNCHES INNOVATIVE COFFEE HOUSE DRINK LINE

SAN DIEGO, June 10th, 2004 - Javo Beverage Company, Inc. (OTCBB:JAVO) announced today that it will introduce Javo Ice®, a line of shelf-stable concentrated beverage mixes that may be conveniently combined with milk and ice to prepare coffee-house-style blended and over-ice drinks. The products are expected to spur the spread of iced coffee beverages to the more than 1.2 million casual dining restaurants, chain establishments, sandwich shops, bars, resorts, university dining and health care facilities where espresso-based drinks have traditionally been challenging to prepare and serve.

The frozen, blended coffee beverage industry is one of the fastest growing segments in North America, with sales climbing more than 30 percent annually. According to National Coffee Drinking Trends, a report published by the National Coffee Association of U.S.A, Inc., the number of daily iced and blended coffee drinkers increased from 750,000 in 1997 to 48 million people in 2002. Sales of ice-blended and over-ice coffee drinks in restaurants is approaching $1 billion as chain leaders Dunkin Donuts®, Au Bon Pain®, Cinnabon® and Krispy Kreme® have successfully added caffeinated cold drinks to their menus.

The new Javo Ice beverages mixers are available in two flavors for over-ice drinks, Espresso Latte and Triple Mocha Latte, and two flavors for ice-blended drinks, Vanilla Cappuccino and Mocha Cappuccino. Also part of the line up is Javo's Unsweetened Espresso, double the strength of traditionally brewed espresso, for use by operators who wish to hand prepare specialty coffee drinks without the expense or hassle of espresso brewing equipment. All varieties are packed in 32-ounce aseptic containers and have a nine-month shelf life.

About Javo Beverage Company

Javo Beverage Company (OTC Bulletin Board: JAVO), based in Vista, Calif., is a manufacturer of coffee concentrates, extracts and beverages for the foodservice and food ingredient industries. For foodservice operators, Javo offers great tasting coffee concentrates and coffee-flavored beverages that conveniently dispense like juice or soft drinks. Javo Beverage Company also supplies customized coffee extracts that, when used as a food ingredient, give packaged foods and ready-to-drink beverages authentic and robust coffee flavor. Javo's coffees, extracts and beverages are served at restaurants and foodservice establishments nationwide. More information about Javo Beverage Company is available at www.javobeverage.com

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